In the world of business communications, there are diverse and rapidly growing multinational industries such as online newspapers, magazines and games. There are opportunities to create media for music videos, commercials, website designs, special events, cable, and broadcast television, radio, satellite and the Internet. There are also various Hollywood, Bollywood, Korean and Asian movies spread around the world. The growth of these entertainment businesses creates a need for experts and professionally skilled people in these areas to fill the vacancies in the industry.

Suan Sunandha School of Art's (SiSA), Suan Sunandha Rajabhat University, Bangkok, Thailand recognizes this opportunity to enhance the ability of people to find work in the entertainment industry, thus SISA has emerged to create professional and skilled students who can work both professionally and internationally in the actual working environments.